Grassroots initiatives are bringing Bitcoin education to communities across America

Bitcoin is quickly becoming a global buzzword. A July 2021 survey by analysis company Exploding Topics revealed that 89% of Americans had heard about Bitcoin. Paxful’s recent survey found that 95% (of 1,555) women in the United States knew about Bitcoin.

Although Bitcoin’s (BTC), presence is well-known, there seems to be little understanding of cryptocurrency and BTC. Paxful’s survey found that 43% of American women want to know more about Bitcoin. However, 95% of those individuals are aware that BTC exists. Additionally, people from underprivileged backgrounds and minorities expressed an interest in learning more about Bitcoin and crypto as digital currencies gain popularity.

Bitcoin in low-income American Communities

To bring crypto education to the most vulnerable, grassroots initiatives have been launched in the United States to help disenfranchised communities.

Najah Roberts CEO of Crypto Blockchain Plug, a Black-owned crypto education centre based in Inglewood (California), told Cointelegraph she would soon be traveling to 41 U.S. cities to help disenfranchised people understand Bitcoin’s importance.

“My team and I will travel to various cities in the U.S. from May 29 through July 13 to assist people with downloading digital wallets and educate them about why Bitcoin is so important for the black and brown communities.” Within a period of 45 days, we will visit some of America’s poorest cities.

Roberts described the “Digital Financial Revolution Tour” as a second-year tour that she will take with a group of crypto experts across the country to promote Bitcoin education. Roberts stated that she had previously reached around 2,000 people last year. This was remarkable considering the COVID-19 pandemic. Roberts is confident that this year’s tour will be a huge success due to the previous success of the project.

“We will be holding corner classes. This means that we will open shop at different corners in inner cities. While most people will be unfamiliar with Bitcoin, some might be more familiar and want to learn more. My goal is to give $10 worth of Bitcoin to everyone who registers.

Roberts explained that the second Digital Financial Revolution Tour would begin in California, in Los Angeles and Oakland. It will then travel to Las Vegas, Arizona, and New Mexico. “We will be going to the most poor places first, such as Lake Charles in Baltimore. Roberts explained that the groups will gather in front of local beauty shops and other retail establishments. I try to be objective so that everyone feels at ease to learn.

Although the idea of travelling across 41 cities in the U.S. in 45 days may seem daunting, Roberts said that the greatest challenge is helping low-income people understand why they need Bitcoin.

“We must meet people where they live, even if it means visiting housing projects and neighborhoods that politicians have never visited. Our goal is not just to help people understand Bitcoin, but to also change how they view money. It’s about financial literacy and understanding the workings of money.

Roberts is not the only one trying to spread financial literacy. Tony Tate, a Bitcoin analyst, told Cointelegraph that nobody ever spoke about money as he grew up because of community values. He said, “No one ever spoke about politics, religion, or money where I’m from.” Tate said that education was always a priority to him. This is why he believes that educating the disenfranchised will help them understand the potential of crypto.

People should not be afraid of fiat currency because it isn’t backed by anything. Blockchain is supported by proof-of work or proof-of stake mechanisms. This makes it easy for people to get this education.

Tate launched Litchain, a Bitcoin education initiative, in order to achieve this goal. “We have opened the doors to the first Black-owned Bitcoin data centre in Gaffney. He explained that the 20 modular data centers would house Bitcoin mining computers, and will create jobs worth $60,000 to $60,000 more. Litchain Corporation’s third US-based mining center, the Litchain Corporation’s data center, is now open. He stated that the company plans to open 144 more centers across the country.

We hear about mining companies opening doors, but never get to see the faces behind them. It is important that I open a BTC Mining Center in a place where people can identify themselves with cryptocurrency adoption. This will speed up mass adoption.

Tony Tate during the opening of Litchain’s Bitcoin datacenter at Gaffney Source: Litchain

Tate also announced that he will be launching a five year crypto education initiative to promote crypto literacy.

“This project will offer courses in crypto education for minorities who are interested in learning more about crypto assets. Outreach materials and education materials will demonstrate how crypto assets work, and the differences between traditional payment formats. This will help to show how crypto could be beneficial to minorities and blacks that were historically discriminated against by banks.

Tate says the initiative will include digital advertising, a grassroots campaign and online courses offered by LitU. LitU is Tate’s online university and will offer pop-up classes in Philadelphia, New York and Houston. Tate hopes that these initiatives will encourage others to consider Bitcoin as a better financial inclusion system and a significant step towards closing the racial wealth disparity in the United States. He said, “Everyone must get their heads around crypto before everyone else does.”

Litchain’s Bitcoin Datacenter in Gaffney. Source: Litchain

Both Tate and Roberts are starting large-scale initiatives. However, Wendy O, a crypto influencer and YouTuber, told Cointelegraph at NFT LA that she will soon launch a local grassroots initiative to teach children between seven and seventeen years old about Bitcoin, cryptocurrency, and nonfungible tokens (or NFTs). Wendy O stated that she will be partnering with Self-Care Lab Boxing and Fitness Club in Los Angeles to host monthly meetups for children to learn about blockchain and the crypto ecosystem.

“Anyone can participate in crypto. It’s not unusual for me to come from an underprivileged area in Los Angeles. This is why I want everyone to be included in this initiative. Since 2018, I have hosted numerous meetups throughout Los Angeles County to help people learn more about crypto without the need to spend thousands of dollars on a conference ticket, or to be shilled with coins or Bitcoin.

Related: NFTLA: Attract the mainstream and focus on Web3/use cases

Wendy O, like Tate and Roberts, wants cryptocurrency education to help promote personal finance. Unfortunately, financial literacy is not taught in schools. However, individuals can learn how money works and change their spending habits, which will help them to avoid generational curses. Wendy O said that she first learned about Bitcoin in 2011, and was able better understand inflation and fiat money. “I believe these children will be able take this information and train their minds to do different things than the previous generations.”

Get grassroots initiatives off of the ground

It’s remarkable that members of the crypto community are launching grassroots initiatives, but it’s equally important to acknowledge the potential challenges along the way.

Roberts, for instance, pointed out that the Digital Financial Revolution Tour last year was completely self-funded and that she hopes to secure sponsors. “We are currently speaking with Ledger the hardware wallet provider, as we aim for everyone physical wallets to store their seed phrases. Wendy O also hopes that she can partner with a cryptocurrency exchange or wallet provider to cover food and drink at her monthly meetups. She stated that she would be happy to donate $25 worth of Bitcoin to anyone who attends. Roberts and Wendy O believe that regardless of sponsorships their projects will help those in need to learn about financial literacy by explaining the basics of Bitcoin and cryptocurrency.

With the help of crypto companies, grassroots initiatives have been very successful. GoodDollar, a non-profit protocol for financial education and inclusion into Web3, launched an ambassador program in January to allow its 350,000 members to distribute free crypto universal income to anyone with an internet connection and a phone.

Jessica Salama is the community lead at GoodDollar and told Cointelegraph that GoodDollar ambassadors have made significant progress in spreading crypto news by showing others how they can use and access it.

She stated that Etugbo Obokparo, a GoodDollar ambassador from Nigeria, has held meetups at his university in order to assist fellow students with opening their first digital wallets. Salama stated that his initial gathering was the first ever blockchain conference held in his area.

@gooddollarorg promotes Crypto Education and I helped a Nigerian student get a new phone to start his Crypto journey. It’s my desire to do more. I was suppose to go around Schools early this month to further do Crypto Education…
— StevE (@StevE78846497) April 7, 2022

Stephen also told Cointelegraph that he communicated with people via social media. However, when I joined GoodDollar’s ambassador program, it allowed me to attract more people to crypto. They supported my initiative financially as well as with encouragement words.

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Eileen Wilson

Eileen Wilson –Technology and Energy My Name is Eileen Wilson with more than 5 years of experience in the Stock market industry, I am energetic about Technology news, started my career as an author then, later climbing my way up towards success into senior positions. I can consider myself as the backbone behind the success and growth of with a dream to expand the reach out of the industry on a global scale. I am also a contributor and an editor of the Technology and Energy category. I experienced a critical analysis of companies and extracted the most noteworthy information for our vibrant investor network.

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